OTT – Over The Top

The increasing access usage and distribution of Internet content services, either point to point or in social networks, called OTT services, have been demanding new performance and availability requirements for networks of the Network Operators.

Solutions for analysis of OTT services, seek to facilitate Network Operator’s understanding the conditions of use of these services and their impact on the networks, guiding decisions on strategic and investment deals, in order to obtain competitive advantages in the service provision.

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Applications

Therefore, the solutions enables, among other feature:

Know who, how, when and where OTT services are used for voice, messaging and video;
Medir e gerenciar a utilização por diferentes aplicativos (Whatsapp, Facebook, Skype, Viber, etc.) e comparar com serviços tradicionais;
Apoiar o planejamento de rede de acordo com a qualidade esperada para cada OTT.
Measure and manage the use by different applications (WhatsApp, Facebook, Skype, Viber, etc.) and compare them with traditional services;
Support the network planning according to the quality expected for each OTT;
Support the definition of competitive price, quality and coverage models;
Classify and apply categories for different types of services and OTT content, and monitor the introduction of new technologies such as VoLTE and VoWiFi services;

Main Characteristics:

Attractive and high usability interface
Analysis of impact on networks capacity
Analysis of impact on revenue
Focus on the quality of the service provided
Improvements in the network planning
Identification of market opportunities
Test new business models